Effective Date: September 10, 2025

Last Updated: September 10, 2025

1. Introduction

Welcome to Purchase Popups ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Shopify application that displays recent purchase notifications on your online store.

By installing and using Purchase Popups, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, do not install or use our application.

2. Information We Collect

2.1 Store Information

• Store name, URL, and basic store settings
• Store owner contact information
• Store theme and design preferences
• Installation and usage timestamps

2.2 Order and Purchase Data

• Recent order information (order number, timestamp, general location)
• Product information (name, image, price) for purchased items
• Customer first names or initials (for display in popups)
• General location data (city/state, not full addresses)
• Order frequency and timing patterns

2.3 App Usage Data

• Popup display preferences and settings
• Click-through rates and engagement metrics
• Application performance and error logs
• Browser information and IP addresses of store visitors

2.4 Visitor Interaction Data

• Popup view and interaction statistics
• Visitor session information (anonymous)
• Device and browser information
• Referral sources and page navigation

3. How We Use Your Information

We use the collected information for the following purposes:

3.1 Core Service Delivery

• Display recent purchase notifications to store visitors
• Create social proof through purchase activity
• Customize popup appearance and timing
• Generate anonymized purchase data for display

3.2 Service Optimization

• Analyze popup performance and effectiveness
• Optimize display timing and frequency
• Improve user experience and conversion rates
• Provide analytics and insights to store owners

3.3 Application Maintenance

• Provide customer support and troubleshooting
• Ensure application security and performance
• Develop new features and improvements
• Maintain compatibility with Shopify platform updates

4. Information Sharing and Disclosure

4.1 Public Display

Purchase information is displayed publicly on your store as popup notifications. We anonymize sensitive data by showing only first names or initials, general locations, and product information.

4.2 Service Providers

We may share information with trusted third-party service providers who assist us in operating our application, conducting business, or serving users, provided they agree to keep this information confidential.

4.3 Analytics Partners

We may share aggregated, anonymized data with analytics partners to help improve our service and understand user behavior patterns.

4.4 Legal Requirements

We may disclose information when required by law, regulation, legal process, or government request, or when we believe disclosure is necessary to protect our rights, property, or safety.

5. Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction:

• Encryption of data in transit and at rest
• Secure API communications with Shopify
• Regular security audits and updates
• Access controls and authentication mechanisms
• Data anonymization for public display
• Secure cloud hosting infrastructure

6. Data Retention

We retain your information for as long as necessary to provide our services:

• Recent purchase data: Retained for 30 days to display in popups, then automatically deleted
• Analytics data: Retained in aggregated, anonymized form for 2 years for service improvement
• App settings: Retained while your store uses our application
• Technical logs: Retained for 90 days for troubleshooting and security purposes

When you uninstall our application, we will delete your data within 7 days, except where longer retention is required by law.

7. Your Rights and Choices

You have the following rights regarding your information:

• Access: Request a copy of the information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your information (subject to service functionality)
• Opt-out: Disable popup displays or specific data collection features
• Portability: Request transfer of your settings and preferences

8. Cookies and Tracking

Our application uses cookies and similar technologies to enhance functionality:

• Remember visitor preferences for popup display
• Track popup effectiveness and engagement
• Prevent excessive popup display to the same visitor
• Authenticate store owner access to settings
• Analyze application performance and usage

Visitors can control cookie settings through their browser preferences.

9. Customer Privacy Protection

We take special care to protect your customers' privacy:

• Only first names or initials are displayed in popups
• Full addresses are never shown, only general locations
• Email addresses and phone numbers are not displayed
• Sensitive personal information is never made public
• Purchase amounts may be generalized or hidden based on settings

10. Third-Party Integrations

Our application integrates with Shopify's platform and may work alongside other apps and services. We follow Shopify's privacy and security standards and encourage you to review the privacy policies of any other applications you use.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

12. Children's Privacy

Our application is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected information from a child under 18, we will take steps to delete such information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will notify you by updating the "Last Updated" date at the top of this policy and, for significant changes, we may provide additional notice through the application or via email.

Your continued use of the application after any changes indicates your acceptance of the updated Privacy Policy.

14. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

We will respond to your inquiries within 30 days of receipt.

15. Regulatory Compliance

This Privacy Policy is designed to comply with applicable data protection laws including GDPR, CCPA, and other regional privacy regulations. We are committed to maintaining the highest standards of privacy protection for all users regardless of location.